JAPAN: Through a combination of investment, digitalization and innovation, Shiseido expects sales will grow at a CAGR of 8% through 2020, according to a new three-year plan. The program, dubbed New Strategy to Accelerate Growth, is designed to make Shiseido one of the top three players in the global prestige market by 2030. Under the plan, the second phase of the medium-to-long term strategy Vision 2020, the the needs of every region’s local consumers will be targeted, active marketing inve...